January 29, 2018|
AAA and Budweiser Launch “Tow to Go” in Wisconsin this Weekend
Celebrate the Super Bowl with a Game Plan to Get Home Safely
Broadcast Quality B-Roll (Click here)
MADISON, Wisc. (January 30, 2018) – Alcohol impairment is the most common cause of fatal crashes in Wisconsin, claiming the lives of nearly 200 roadway users each year. To avoid becoming one of those tragic statistics, AAA and Budweiser urge everyone to have a game plan to get home safely this weekend if they are celebrating away from home with alcohol. That means choosing a designated driver, calling a cab, staying where you are celebrating or finding another safe way home.
Those who do not plan ahead and need a safe way to get home will have a new option in Wisconsin: the “Tow to Go” program. This service will be available Friday, February 2nd through 6am Monday morning, February 5th.
Phone Number: (855) 2-TOW-2-GO or (855) 286-9246
Tow To Go Guidelines:
If you are hosting a party, please do so responsibly. Check out the Great Pretenders Party Guide from the Auto Club Group Traffic Safety Foundation to learn more.
- Confidential local ride to a safe location within 10 miles
- The AAA tow truck takes the vehicle and the driver home
- Free and available to AAA members and non-members
- Tow to Go is provided in Wisconsin, Michigan, Iowa, Florida, Georgia, Nebraska, North Dakota, Tennessee, and Indiana (Fort Wayne and South Bend only)
- Tow to Go may not be available in rural areas or during severe weather conditions
- Visit www.AAA.com/TowtoGo for dates and availability throughout 2018
“Nobody wins when fans drive drunk,” said Amy Stracke, Managing Director, Traffic Safety Advocacy for AAA – The Auto Club Group and Executive Director of the ACG Traffic Safety Foundation. “If you’re going to be celebrating the big game with alcohol, please plan ahead so everybody wins and your loved ones get home safely.”
“The Tow to Go program is an effective way to promote the use of Designated Drivers and help prevent impaired driving,” said Katja Zastrow, Vice President of Corporate Social Responsibility for Anheuser-Busch. “We are proud to partner with AAA and their roadside assistance drivers to help keep our roads safe.”
Since its inception in 1998, Tow to Go has safely removed more than 25,000 impaired drivers from roads across the Southeast and Midwest. It is designed to be a safety net for motorists who did not plan ahead when drinking away from home on celebratory holidays. It is offered based on the availability of AAA drivers and tow trucks during times of high call volume. The Auto Club Group Traffic Safety Foundation provides Tow to Go to help keep all motorists safe from the dangers of impaired driving.
Anheuser-Busch Wholesalers have been cosponsors of the program since its inception in 1998. Not only has the company provided funding for the service, it has also worked with local bars and restaurants to help educate servers on the importance of not over-serving their customers.
Anheuser-Busch and its employees build on a legacy of corporate social responsibility by focusing on three key areas: promoting alcohol responsibility, preserving and protecting the environment and supporting local communities. In the past three decades, Anheuser-Busch and its wholesalers have invested more than $1 billion in preventing drunk driving and underage drinking and promoting responsible retailing and advertising. Anheuser-Busch reduced total water use at its breweries by nearly 50 percent over the last 10 years. The company has been a leading aluminum recycler for more than 30 years. Each year Anheuser-Busch and its Foundation invest approximately $20 million in donations to charitable organizations that help in local communities. The company also has provided over 76 million cans of emergency drinking water to people impacted by natural and other disasters since 1988. Based in St. Louis, Anheuser-Busch, the leading American brewer, is a wholly-owned subsidiary of Anheuser-Busch InBev, the leading global brewer. For more information, visit www.anheuser-busch.com.
About Auto Club Group Traffic Safety Foundation
Established by AAA – The Auto Club Group in 2010, Auto Club Group Traffic Safety Foundation, Inc. (ACGTSF) is a 501(c)(3) non-profit organization and public charity dedicated to producing a significant and continuous reduction in traffic crashes, injuries and deaths in the communities targeted by its efforts. ACGTSF provides programs, education and outreach to increase public awareness about the importance of traffic safety and improve driving behavior. ACGTSF is funded by voluntary, tax-deductible contributions from organizations and individuals who support ACGTSF’s purpose. Visit www.AAA.com/foundation for more information.
About The Auto Club Group
The Auto Club Group (ACG) is the second largest AAA club in North America. ACG and its affiliates provide membership, insurance, financial services and travel offerings to over 9.4 million members across eleven states and two U.S. territories including Florida, Georgia, Iowa, Michigan, Nebraska, North Dakota, Tennessee, Wisconsin, Puerto Rico and the U.S. Virgin Islands; most of Illinois and Minnesota; and a portion of Indiana. ACG belongs to the national AAA federation with more than 57.7 million members in the United States and Canada and whose mission includes protecting and advancing freedom of mobility and improving traffic safety. Motorists can map a route, identify gas prices, find discounts, book a hotel, and access AAA roadside assistance with the AAA Mobile app for iPhone, iPad and Android. Learn more at AAA.com/mobile. AAA clubs can be visited on the Internet at AAA.com.
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