December 21, 2018|
Tis the Season: AAA & Budweiser Encourage Holiday Travelers to Avoid Impaired Driving
Tow to Go program now in its 20th year of keeping impaired drivers off the roadways
Broadcast Quality B-Roll (click here)
Broadcast Quality Sound Bites (click here)
20th Anniversary of Tow to Go (click here)
MADISON, Wisc. (December 21, 2018) — According to the National Highway Traffic Safety Administration (NHTSA), the season between Thanksgiving and New Year’s Day is one of the deadliest times on the road when it comes to impaired driving. AAA is reminding motorists to celebrate safely and take steps ahead of time to avoid getting behind the wheel impaired. To help reduce needless tragedies, AAA and Budweiser are offering Tow to Go in Wisconsin, Michigan, Iowa and Nebraska this holiday. Those needing a free, safe ride can call toll- free anytime starting
Friday, December 21st through 6 am on Wednesday, January 2nd in the following areas:
Tow To Go Service Areas
|Wisconsin, Iowa, Michigan, Nebraska, North Dakota, Florida, Georgia, Tennessee, and Indiana (Fort Wayne and South Bend only) |
|Phone Number: |
(855) 2-TOW-2-GO or (855) 286-9246
“With millions of Americans expected to be on the roadways this holiday season, we encourage everyone to plan ahead for safe celebrations,” said Nick Jarmusz, director of public affairs for AAA – The Auto Club Group. “Before getting behind the wheel impaired, we want to remind people that the Tow to Go program is available over the holidays.”
- Confidential local ride to a safe location within 10 miles
- The AAA tow truck takes the vehicle and the driver home
- Free and available to AAA members and non-members
- Tow to Go may not be available in rural areas or during severe weather conditions
- Visit AAA.com/TowtoGo for dates and availability throughout 2018
- If you are hosting a party, please do so responsibly. Check out the Great Pretenders Party Guide from the Auto Club Group Traffic Safety Foundation to learn more.
“The Tow to Go program is a smart option to promote the use of designated drivers and help reduce impaired driving,” said Adam Warrington, vice president, corporate social responsibility at Anheuser-Busch. “We are proud to partner with AAA and their roadside assistance drivers to make our roadways safer during the holidays.”
This year marks the 20th anniversary of the Tow to Go program, a partnership that began in 1998 between AAA and Anheuser-Busch (Budweiser) to prevent impaired drivers from getting behind the wheel. Over the past 20 years, the Tow to Go program has taken over 25,000 impaired drivers off the roadways.
Anheuser-Busch and its employees build on a legacy of corporate social responsibility by focusing on three key areas: promoting alcohol responsibility, preserving and protecting the environment and supporting local communities. In the past three decades, Anheuser-Busch and its wholesalers have invested more than $1 billion in preventing drunk driving and underage drinking and promoting responsible retailing and advertising. Anheuser-Busch reduced total water use at its breweries by nearly 50 percent over the last 10 years. The company has been a leading aluminum recycler for more than 30 years. Each year Anheuser-Busch and its Foundation invest approximately $20 million in donations to charitable organizations that help in local communities. The company also has provided over 76 million cans of emergency drinking water to people impacted by natural and other disasters since 1988. Based in St. Louis, Anheuser-Busch, the leading American brewer, is a wholly-owned subsidiary of Anheuser-Busch InBev, the leading global brewer. For more information, visit www.anheuser-busch.com.
About Auto Club Group Traffic Safety Foundation
Established by AAA – The Auto Club Group in 2010, Auto Club Group Traffic Safety Foundation, Inc. (ACGTSF) is a 501(c)(3) non-profit organization and public charity dedicated to producing a significant and continuous reduction in traffic crashes, injuries and deaths in the communities targeted by its efforts. ACGTSF provides programs, education and outreach to increase public awareness about the importance of traffic safety and improve driving behavior. ACGTSF is funded by voluntary, tax-deductible contributions from organizations and individuals who support ACGTSF’s purpose. Visit www.AAA.com/foundation for more information.
About The Auto Club Group
The Auto Club Group (ACG) is the second largest AAA club in North America. ACG and its affiliates provide membership, insurance, financial services and travel offerings to over 9.6 million members across eleven states and two U.S. territories including Florida, Georgia, Iowa, Michigan, Nebraska, North Dakota, Tennessee, Wisconsin, Puerto Rico and the U.S. Virgin Islands; most of Illinois and Minnesota; and a portion of Indiana. ACG belongs to the national AAA federation with more than 59 million members in the United States and Canada and whose mission includes protecting and advancing freedom of mobility and improving traffic safety. Motorists can map a route, identify gas prices, find discounts, book a hotel, and access AAA roadside assistance with the AAA Mobile app for iPhone, iPad and Android. Learn more at AAA.com/mobile. Visit AAA on the Internet at AAA.com.
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